Details on the Usyk vs Joshua 2 PPV price turned heads this week, under a month before the rematch takes place in Saudi Arabia.
As expected, Sky Sports Box Office took the fight from under the noses of DAZN after Saudi investors put the rights up for auction.
Usyk vs Joshua 2 PPV price
Forking out a massive $100 million for the event featuring Anthony Joshua’s bid to become a three-time world champion against Oleksandr Usyk, they want some return for their outlay.
Sky Sports Box Office also wants something back in the form of another price increase. After Joshua lost to Andy Ruiz Jr. in 2019, the price went from $24 [£19.95] to $30 [£24.95].
Furthermore, since Joshua lost again to Usyk in September, Sky bumped up the cost to viewers to $32.50 [£26.95]. For Joshua’s bout inbetween against Kubrat Pulev, the fee was unchanged from the Ruiz rematch in Saudi Arabia.
Therefore, it takes a Joshua loss, and a venue switch to Saudi Arabia for Sky Sports to believe hiking the price is an option.
Sky Sports Box Office fees increase by a third
Sky Sports Box Office fees are currently up a third in three years, in line with the pandemic’s start. Meanwhile, the cost of living crisis in the UK is at an all-time high.
If UK Pay Per Views continue to increase this way, it won’t be long before they match the United States.
Showtime’s latest offering retails at $59.99. Usyk vs Joshua 2 is over halfway there. However, US prices are no longer rising and have come down since Floyd Mayweather retired.
Usyk vs Joshua 2 PPV on Sky Sports Box Office
Sky Sports made the announcement official: “Anthony Joshua aims to become a three-time world heavyweight champion when he challenges Oleksandr Usyk on August 20.
“Watch the Usyk vs Joshua rematch live on Sky Sports Box Office.
“Joshua shares the ring again with Usyk on August 20 in Saudi Arabia. The British star seeks to avenge the stunning points loss he endured in September at Tottenham Hotspur Stadium.
“With a new trainer in his corner in Robert Garcia, Joshua is attempting to become a three-time world champion. He hopes to reclaim the IBF, WBA, and WBO heavyweight titles.
Adam Smith, Head of Boxing Development for Sky Sports, said: “Sky Sports viewers have enjoyed a long history with AJ. They’ve watched his every fight since he turned professional in 2013.
“This rematch is a massive occasion with everything on the line and so many questions to be answered.
“We can’t wait to bring it to boxing fans in the UK & Ireland in true Sky Sports fashion with all the build-up it deserves.”
Usyk vs Joshua 2 will be shown live on Sky Sports Box Office from Jeddah, Saudi Arabia, on August 20.