01
Mar
2021

FITE TV encouraged by early sales of Claressa Shields vs. Marie-Eve Dicaire unification

RINGSIDE 03/02/2021

Pay-per-view livestreaming platform FITE.TV has already received a surprising number of early buys for the Friday, March 5, “SUPERWOMEN: SHIELDS VS. DICAIRE,’ event, an “herstoric” night of world-class all-female boxing starting live at 9 p.m.

ET/6 p.m. PT from the Dort Financial Center in Flint, Michigan, and available for the price of just USD $29.95.

In the night’s 10-round main event, undefeated three-division world champion Claressa Shields will attempt to become the first boxer in the four-belt era, male or female, to be crowned undisputed world champion in two different weight divisions when she faces also unbeaten IBF Super Welterweight Champion Marie-Eve Dicaire in a 10-round 154-pound unification showdown.

Dedicated to this year’s International Women’s day (Monday, March 8, 2021) and presented by Salita Promotions in association with Groupe Yvon Michel, SUPERWOMEN: SHIELDS VS. DICAIRE seems to have captured the public’s imagination and the spirit of the times for female athletes, as FITE.TV is already welcoming a steady flow of early buyers for its livestream of the broadcast.

“FITE is very excited to be the worldwide digital distributor of this outstanding all-women’s boxing event featuring Claressa Shields vs. Marie-Eve Dicaire,” said FITE COO Michael Weber. “The advance sales have been very encouraging for an event that is over a month away. I think this will be a big step forward for women’s boxing.”

A high-stakes junior middleweight battle between Flint’s #1-ranked Shields (10-0, 2 KOs) and Saint-Eustache, Quebec, Canada’s #2-ranked Dicaire (17-0), the winner will walk away with Shields’ WBC and WBO titles, Dicaire’s IBF belt, and the WBA (Super) crown. The supporting bouts will highlight some of the best female talent of today and for the future including undefeated 6-foot tall 198-lb heavyweight Danielle Perkins, powerful undefeated Floyd Mayweather Sr.-trained light heavyweight Nadia Meknouzi and super-talented current WBA interim super welterweight champion Raquel Miller in bouts to be announced soon.

“Not only as the events promoter of this culturally significant pay-per-view, but also as a strong proponent of women’s boxing, I am happy to see such encouraging interest in this event,” said Dmitriy Salita of Salita Promotions. “Claressa is in the toughest fight of her career against fellow champion Marie-Eve Dicaire. Boxing fans will not only experience Herstory in the ring, they will also participate in supporting an all-women’s sporting event, just a few days before International Women’s Day.”

“Since Claressa turned pro, it has been a goal of hers to headline a pay-per-view event,” said Mark Taffet, manager of Claressa Shields and President of Mark Taffet Media. “I am thrilled that she not only has this opportunity on March 5, but also that it carries with it the historical significance of fighting for her second undisputed world title and makes such an empowering statement for all women around the International Women’s Day celebration.”