Hearn announced an eight-year $125m per year agreement with new streaming service DAZN earlier this year, worth a huge $1 billion over an eight-year period.
Premier Boxing Champions, spearheaded by Floyd Mayweather advisor Haymon, have now signed off on a reported deal with FOX to strengthen their position in the sport.
Coppinger writes that PBC’s FOX deal, combined with a recently extended Showtime contract, is worth more than Hearn’s $125m if combined together.
“PBC and Fox have finalized a long-term deal for fights to appear on both Fox and FS1 with an annual boxing budget that eclipses $60 million, multiple sources told The Ring.
“The deal, which will be announced Tuesday, will kick off in December; the agreement calls for 10 championship-level fights on Fox, with at least another 12 shows on FS1. That’s to be added to Showtime’s existing budget, also estimated at over $60 million.
“Between Showtime and Fox, PBC will have a bigger pool of budget money than any other promoter in boxing, including Eddie Hearn with DAZN,” an industry source who was not authorized to speak publicly told The Ring,” Coppinger’s article stated.
Haymon has long been a major player on the scene but wasted no time in negotiating a budget that will help PBC be the number one challenger to Hearn and DAZN’s expansion.
A bidding war for the top names has already begun this year as Hearn looks to build his stable, whilst Haymon will be keen to keep hold of the champions already on his roster.
This extra cash will give Haymon the ability to do just that and is great news for fighters, who will see their purses elevate and TV exposure continue to help the sport grow even further.
Between DAZN, Showtime and FOX, plus HBO, ESPN, ESPN+ and a host of other one-off Pay-Per-View channels stateside, boxing has never had it so good and long may it continue.