The Premier Boxing Champions (PBC) on CBS series grew viewership by double-digits with its Saturday, July 18 PBC on CBS telecast (4-6 p.m. EST) headlined by Carl Frampton vs. Alejandro Gonzalez Jr. from the Don Haskins Center in El Paso, Texas. The second installment of the series recorded a +14% increase from its debut on June 21.
According to Nielsen Media Research, the July 18 telecast delivered a 0.8 rating, up from the 0.7 rating for the Sunday, June 21 fight featuring Rances Barthelemy vs. Antonio DeMarco. The July 18 telecast delivered over 1 million total viewers (Live+SD).
The Premier Boxing Champions series is created for television by Haymon Boxing Management. Bouts featured within the PBC Series are promoted by various licensed promoters, with each bout in accordance with applicable regulatory rules and regulations. Introduced January 14, 2015, Premier Boxing Champions is a boxing series that returns the sweet science to its rightful place atop the sports pantheon. PBC is taking boxing back to its roots. This is boxing, pure and simple, where what’s brought to the fight, mentally and physically, is what determines who goes home the winner and who just goes home.
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