In Guadalajara, Saul "Canelo" Alvarez opened a boxing academy bearing his name.
Alvarez was accompanied by State Governor, Aristóteles Sandoval Díaz, who recognized the significance of "Canelo" promoting the sport and supporting the kids.
"I am here to tell you that we want to continue investing in sports infrastructure. You can see extraordinary facilities.
"And if we input, passion, discipline plus delivery, youth will become great athletes like their idols, " stressed the Governor of Jalisco.
"I'm honored that my academy has my name. The truth is reflected in the children because I remember when I started.
"I see several of my ex-colleagues, who are going to be coaches here," enthused Canelo.